Short-Form Content Creation & Social Media Strategy
I create short-form content centered around my experience as a Division I student-athlete at Seton Hall University. Through a combination of soccer, fitness, lifestyle, and relatable content, I have experimented with trends, hooks, storytelling, and audience engagement to grow my account and generate more than 126,000 likes.
TikTok Account
Account name: @urfavsoccerplayaaa
Number of Followers: 593
Number of Likes: 127.2K
Number of Views: 2 videos with over 100K views,
4 videos with over 11K views, and several videos with over 5K views
Personal Storytelling & Audience Connection
This video uses my experience as a student-athlete and a personal tribute to create an authentic piece of content centered on gratitude, perseverance, and the people who shape our journeys. The strong organic reach and engagement demonstrated how personal storytelling can create meaningful audience connection.
Video Stats
Views: 122.6 K
Likes: 21.1 K
Comments: 42
Saves: 622
Shares: 69
Educational/ Value-Driven
Content
I created this post to share treadmill workouts that my audience could easily recreate. With more than 6,600 saves, the post showed me how strongly useful, actionable content can resonate with an audience and encourage engagement beyond views and likes.
Video Stats
Views: 106.3 K
Likes: 11.1K
Comments: 12
Saves: 6.6 K
Shares: 215
Reflective Storytelling &
Relatable Content
Drawing from lessons I learned and was reminded of throughout the previous year, I created this video to turn personal experiences into messages that could resonate with a broader audience. The post demonstrates my ability to develop reflective, relatable content while maintaining an authentic personal voice.
Video Stats
Views: 12.3 K
Likes: 1.6 K
Comments: 2
Saves: 160
Shares: 38